Choosing Children’s Raincoats, First Shoes and Backpacks

boy wearing Powell Craft with raincoat with umbrella - Shop online

When children are ready to explore, practical accessories can make a big difference. A raincoat that feels comfortable, a backpack they can manage and footwear that suits their stage all help make getting out of the house a little easier. Here’s what to consider before choosing everyday essentials for little adventurers. What should you look […]

A Simple Guide to Newborn Baby Clothes and Children’s Nightwear

Young boy wearing 100% cotton PJ's in dinosaur print by Powell Craft. Shop online with Ebb & Flow Kids

Shopping for baby clothes can be irresistible. There are tiny outfits, cheerful prints and beautifully soft fabrics everywhere you look. But babies grow quickly, and the most useful wardrobe is often a simple one. Comfort, practicality and easy care are the best places to start. What clothes does a newborn really need? Sleepsuits and simple […]